How to lead the creative transformation of a 50-year old legacy service brand into a multi-service ad tech powerhouse.


Rebrand of a 50-year old legacy brand to reposition it as an industry leader in the ad tech sector

Tactics: Brand positioning, messaging strategy, logo, website, corporate communications materials, capabilities presentation, PPT sales presentations, new platform product launch kit and video, brand launch print and digital trade advertising, Interior design of two office locations